Store Links

Once your release is live on streaming platforms, you’ll want to share it with fans. This guide shows you how to find your store links and use them effectively for promotion.

What Are Store Links?

Store links are the URLs that take listeners directly to your music on streaming platforms. Each platform has its own unique link:

Platform	Link Format
Spotify	`open.spotify.com/album/...`
Apple Music	`music.apple.com/album/...`
Amazon Music	`music.amazon.com/albums/...`
YouTube Music	`music.youtube.com/playlist/...`
Deezer	`deezer.com/album/...`
TIDAL	`tidal.com/browse/album/...`

Why links matter: Direct links make it easy for fans to find your music. Instead of asking them to “search for my new single,” you can send them straight there.

Finding Your Links in LabelGrid

LabelGrid collects your store links automatically once your release is live.

Accessing Your Links

Go to Catalogue > My Releases.
Click on your release.
Navigate to the Links tab.

What You’ll See

Column	Description
Platform	Streaming service name
Status	Live / Pending / Not Available
Link	Clickable URL to your release
Copy	Button to copy link to clipboard

When Links Become Available

Links follow this general timeline:

Release approved → Delivery complete → Platform live → Links available
                                      (usually same day)

Typical Link Availability

Platform	Time After Going Live
Spotify	Same day
Apple Music	Same day
Amazon Music	Same day to 24 hours
YouTube Music	Same day to 24 hours
Deezer	Same day to 24 hours
TIDAL	Same day to 24 hours
Beatport	Same day to 48 hours
Smaller platforms	1-3 days

If Links Aren’t Appearing

Check these first:

Is the release actually live on the platform? (Search for it directly)
Has it been at least 24 hours since going live?
Is there a delivery error for that platform?

Still missing? Contact support with your release details.

Using Smart Links

Instead of sharing multiple platform links, you can create a single “smart link” that directs fans to their preferred platform.

What Are Smart Links?

A smart link is a single URL that:

Shows all available streaming platforms
Lets listeners choose their preferred service
Works on any device
Tracks clicks and engagement

Example: linktr.ee/yourname/newsingle or distrokid.com/hyperfollow/artist/song

LabelGrid Smart Links

If your plan includes smart links:

Go to your release’s Links tab.
Click Create Smart Link.
Customize the appearance (colors, image).
Copy your new smart link URL.

Third-Party Smart Link Services

Popular alternatives include:

Service	Features	Cost
Linkfire	Advanced analytics, bio links	Paid plans
Linktree	Simple, widely used	Free + paid tiers
Feature.fm	Pre-save campaigns, analytics	Free + paid tiers
Toneden	Marketing automation	Free + paid tiers
Hypeddit	Download gates, fan engagement	Free + paid tiers

Pre-Save Links

Before your release date, you can share pre-save links that let fans save your music in advance.

How Pre-Saves Work

Fan clicks your pre-save link before release day
They authorize adding the release to their library
On release day, the music automatically appears in their library/playlist

Benefits of Pre-Saves

Day-one streams - Saved releases start streaming immediately on release
Algorithm boost - Signals interest to platform algorithms
Audience engagement - Fans feel involved in your release

Setting Up Pre-Saves

Pre-save links typically become available after your release is approved but before the release date.

Check your release’s Links tab after approval.
Look for “Pre-save” links (usually Spotify, Apple Music).
Share these links in your promotional materials.

Timing: Start promoting pre-saves 2-4 weeks before release for maximum impact.

Do:

Use smart links (one link for all platforms)
Include a call-to-action (“Stream now,” “Listen here”)
Add relevant hashtags
Post at times when your audience is active

Don’t:

Post just a bare link with no context
Spam the same link repeatedly
Assume everyone uses Spotify (link to multiple platforms)

Platform-Specific Tips

Platform	Best Approach
Instagram	Link in bio, Story swipe-up if available
Twitter/X	Direct link in tweet, pinned tweet for new releases
TikTok	Link in bio, reference it in videos
Facebook	Direct post with link preview
Email	Smart link with all platforms listed

My new single "Song Title" is out now!

Listen on your favorite platform:
[Smart Link URL]

#NewMusic #YourGenre #OutNow

Tracking Link Performance

Understanding how your links perform helps you optimize promotion.

What to Track

Metric	What It Tells You
Click count	Total interest in your link
Platform breakdown	Which services your fans use
Geographic data	Where your listeners are located
Device type	Mobile vs. desktop engagement

Where to Track

LabelGrid analytics:

Basic click data available in dashboard
Platform breakdown when using LabelGrid smart links

Third-party tools:

More detailed analytics available
A/B testing capabilities
Conversion tracking

Finding Links Manually

If links aren’t appearing in LabelGrid, you can find them directly on platforms.

Spotify

Open Spotify (app or web).
Search for your release.
Click Share > Copy Link.

Apple Music

Open Apple Music (app or web).
Search for your release.
Click … > Share > Copy Link.

YouTube Music

Go to music.youtube.com.
Search for your release.
Copy the URL from your browser.

Amazon Music

Go to music.amazon.com.
Search for your release.
Copy the URL from your browser.

Artist Profile Links

Beyond release links, you may want to share your artist profile links.

Followers get notified of new releases
Builds your overall streaming presence
Allows fans to explore your full catalog

Finding Artist Profile Links

Platform	How to Find
Spotify	Artist page > Share > Copy Link
Apple Music	Artist page > … > Share
YouTube Music	Artist page > Share
Others	Similar process on each platform

Including in Your Bio

Create a standard “listen” link for your bio:

Website: Direct link to your smart link page
Social bios: Smart link or Linktree

Common Link Questions

Why is my link different from what fans see?

Some platforms have different link formats for:

Different regions (US vs. UK Apple Music, for example)
App vs. web versions
Direct links vs. search results

All variations work - they point to the same content.

My link shows “content not available”

Possible causes:

Geographic restriction - Content not available in that country
Not yet live - Platform still processing
Taken down - Content was removed

Check:

Is the release actually live? (Search the platform directly)
Is there a territory restriction on your release?
Check delivery status for that platform

Can I customize my store URLs?

Platform URLs are generated by each service and can’t be customized. However, you can:

Use smart links with custom short URLs
Use URL shorteners (bit.ly, etc.)
Create custom redirects on your own website

How do I link to a specific track vs. the whole release?

Most platforms support both:

Album/release link - Shows the full release
Track link - Goes directly to one song

To get a track link, navigate to the specific track on the platform and use that URL instead of the album URL.

Link Management Tips

Keep a Link Repository

Maintain a document with all your release links:

Release	Spotify	Apple	Amazon	Smart Link
Single 1	[link]	[link]	[link]	[link]
Album 1	[link]	[link]	[link]	[link]

This makes it easy to find links for promotion without logging in each time.

Update Old Content

When you have new releases:

Update your bio links
Consider refreshing old social posts
Add new releases to your website

Archive Released Links

Keep a record of all links even for older releases - fans may discover your catalog at any time.

Next Steps

Monitoring Deliveries - Track when your release goes live
Distributing a Release - Submit your next release
Spotify for Artists - Claim your Spotify profile for more features

Can’t find your links? Contact our support team with your release details and we’ll help you track them down.

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