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Advanced Date Settings

This guide explains LabelGrid’s advanced date controls for territory-specific release scheduling, pre-orders, and timed availability.

Audience: This feature is primarily for labels and advanced users who need granular control over release timing across different regions.

In the Date Settings tab of your release:

Advanced Date Settings

  1. Enable advanced release date control - Toggle this ON to access territory-specific date options. This automatically enables exact release time (GMT 0).
  2. Enable exact release time (GMT 0) - When advanced dates are enabled, this is always ON. All date fields include a time picker in GMT 0.
  3. Original Release Date - The default date used as a fallback for any fields you don’t set in your date sets. If you don’t add any date sets, the release will not be delivered.
  4. Add Date Set - Click to add territory-specific release dates with custom settings

The main date when your release becomes available for streaming and purchase.

RuleDescription
FormatDate only, or date with time
Past datesAutomatically adjusted to today
Minimum lead timeRecommend 7-14 days for playlist consideration

When fans can pre-save (streaming) or pre-order (purchase) before the release date.

RuleDescription
Must be beforeThe release date
Apple Music limitMaximum 366 days before release
Spotify pre-saveAvailable once release is approved

What happens during pre-order period:

  • Cover art becomes visible
  • Track listing may be visible (configurable)
  • 30-second previews may be available (configurable)
  • Fans can save to their library for release day

Advanced date control allows you to set different release dates and settings per country or region.

You don’t need to list individual countries

Section titled “You don’t need to list individual countries”

You can use WW (worldwide) as the country to apply settings to all territories at once. This is useful when you want access to the advanced fields — like Override Live Date on TikTok and Meta, Sale Date End, or detailed preview dates — without needing a per-country setup.

A single date set with WW is all you need for a global release with advanced options.

If you do need per-country control, common reasons include:

  • Staggered rollouts - Release in some markets before others
  • Regional promotions - Align with local marketing campaigns
  • Contractual requirements - Meet territory-specific agreements
  • Timed exclusives - Give certain regions early access
  • Territory exclusions - Block specific countries using the Exclude this territory checkbox

Each date set contains the following fields:

FieldRequiredPurpose
CountryYesISO country codes (e.g., US, GB, DE) or WW for worldwide. You can select multiple countries per date set.
Exclude this territoryNoCheckbox — when enabled, this territory is excluded from all deliveries. All date fields are hidden.
Sale Date StartYesWhen the release goes live for streaming and purchase in this territory
Enable Sale Date EndNoToggle — enable to set an end date for the release in this territory
Sale Date EndIf enabledWhen to remove the release from stores in this territory. Must be after Sale Date Start.
Release Display StartYesWhen the release appears in store catalogs for consumers to see
Track Listing PreviewYesWhen the track list becomes visible to consumers
Cover Art PreviewYesWhen the cover art becomes visible to consumers
Clip PreviewYesWhen audio previews (30-second clips) become available to consumers
Pre OrderNoWhen the release becomes available for pre-orders in this territory
Override Live Date on TikTok and Meta DeliveriesNoA separate date for when your content goes live on TikTok and Meta (Facebook/Instagram)

The Exclude this territory checkbox lets you block your release from specific countries without having to list every other country individually.

How it works:

  1. Add a date set and select the countries you want to exclude
  2. Enable the Exclude this territory checkbox
  3. The release will not be delivered to those countries

Example — Release everywhere except Germany and France:

Date Set 1:

  • Countries: WW
  • Sale Date Start: February 28, 2025

Date Set 2:

  • Countries: DE, FR
  • Exclude this territory: enabled

This is much simpler than listing every country you do want to release in.

The Enable Sale Date End toggle controls whether your release has a removal date in a specific territory. This is off by default.

When enabled, a Sale Date End date picker appears. On that date, the release will be taken down from stores in the selected territory.

Use cases:

  • Limited-time releases
  • Seasonal content
  • Licensing windows expiring
  • Exclusive territory windows

The Override Live Date on TikTok and Meta Deliveries field lets you control when your release becomes available on TikTok and Meta (Facebook and Instagram) independently from other platforms.

Why use this? If you’re planning social media promotion that uses your release content (e.g., Instagram Reels, TikTok videos), you may want your music available on these platforms before the official release date — while keeping it off streaming services until the full release.

How to use it:

  1. Enable Advanced release date control
  2. Add a date set with WW (worldwide) or your target countries
  3. Set the Override Live Date on TikTok and Meta Deliveries to your preferred date

Example: Your release date is February 28, but you want the music available on TikTok and Instagram for creator promotion starting February 14. Set the override live date to February 14 — your release stays off Spotify, Apple Music, etc. until February 28, but TikTok and Meta get it on February 14.

Use ISO 3166-1 alpha-2 codes:

CodeCountry
USUnited States
GBUnited Kingdom
DEGermany
FRFrance
JPJapan
AUAustralia
WWWorldwide (all territories)

Release in the US first, then worldwide one week later:

Date Set 1:

  • Countries: US
  • Sale Date Start: January 15, 2025

Date Set 2:

  • Countries: WW
  • Sale Date Start: January 22, 2025

To automatically remove your release from a territory on a specific date:

  1. In the date set, toggle Enable Sale Date End
  2. Set the Sale Date End date
  3. The release will be removed from stores in that territory on that date

To prevent your release from being delivered to specific countries:

  1. In the date set, select the countries to exclude
  2. Enable the Exclude this territory checkbox
  3. The release will not be delivered to those countries at all
  • Takedowns are processed within 24-48 hours of the end date
  • Some platforms may take longer to fully remove content
  • Streaming counts stop accumulating after takedown

RuleLimit
Maximum pre-order period366 days
Minimum pre-order periodNo minimum
Pre-order pricingSet at release level

Auto-adjustment: If your pre-order date exceeds 366 days before release, LabelGrid automatically caps it at the maximum allowed.

ContentConfigurable?
Cover artYes - set cover art preview date
Track listingYes - set track listing preview date
Audio clips (30 sec)Yes - set clip preview date
Full tracksNo - only available after release

Toggle Enable exact release time (GMT 0) to control the precise moment your release goes live.

Default behavior (off):

  • Release goes live at midnight local time in each territory
  • US gets it at midnight EST
  • UK gets it at midnight GMT
  • etc.

With exact time enabled:

  • Release goes live at the specified time globally (GMT)
  • All territories receive it simultaneously
  • Global premieres with live events
  • Coordinated worldwide marketing campaigns
  • Competition for chart positions (same-moment release)

Changing these fields on an already-distributed release will:

  1. Reset status to DRAFT
  2. Require resubmission for review
  3. Trigger redistribution to all DSPs
FieldTriggers Redistribution
Release DateYes
Pre-Order DateYes
Territory DatesYes
TitleYes
ArtistYes
BarcodeYes
P-Line / C-LineYes

  • Pre-save available after approval
  • Requires 7-day advance notice for editorial playlist consideration
  • Midnight local time releases by default
  • Maximum 366-day pre-order window
  • Supports pre-order pricing
  • Exact release time supported
  • Longer processing times (3-7 business days)
  • Genre-specific release schedules
  • Friday release standard for dance music
  • Supports a separate Override Live Date per territory date set
  • Use this to make your music available for social media promotion before the official release
  • Useful for creator campaigns, Instagram Reels, and TikTok videos
  • Content ID processing may take additional time
  • Midnight releases in primary territory

  • Lead time: 2-3 weeks minimum
  • Pre-save: Enable 1-2 weeks before release
  • Territory: Usually worldwide simultaneous
  • Lead time: 4-6 weeks minimum
  • Pre-order: 2-4 weeks before release
  • Single releases: Consider releasing singles leading up to album
  • Breaking news/current events: Minimum processing time possible
  • Coordinated campaigns: Use exact release time
  • Chart competition: Align with chart calculation periods (usually Friday)

”Pre-order date must be before release date”

Section titled “”Pre-order date must be before release date””

Your pre-order date is set after your release date. Adjust so pre-order comes first.

Apple Music limits pre-orders to 366 days. Either:

  • Move release date closer, or
  • Move pre-order date later
  • Processing takes 2-7 days after approval
  • Check each platform individually
  • Some platforms have additional review processes
  • Verify country codes are correct
  • Check the Sale Date Start is set
  • Make sure Exclude this territory is not accidentally enabled
  • Confirm the release is approved and distributed


Need help with complex scheduling? Contact our support team

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